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Use Story Telling to Amplify Your Brand

Use Story Telling to Amplify Your Brand

In today’s context in which everyone is seeking for more engagement one of the biggest challenge for businesses is to ensure that their employees are engagedmeaning they know, they feel, they remember and share your company’s overall strategy, vision and find meaning...
Your Personal Branding Starts with A Simple Vision

Your Personal Branding Starts with A Simple Vision

Why don’t you need to sell anything to be in business and have an impactYou just need the vision and the idea….I get asked a lot: Hey Laurent, what do you actually sell, what is your product, what is your solution…Well let me just answer by telling you that the people...
Why Your Business Needs to Adopt a Media Mindset

Why Your Business Needs to Adopt a Media Mindset

Why Your Business Needs to Adopta Media Mindset “Every single company out there, where they know it or not, is a media company in addition to the business or product that they specialize in. The faster your business realizes that it’s a media company, the more likely...
The Power of Connecting on LinkedIn

The Power of Connecting on LinkedIn

Today, I had the honor to skype with Caroline Almeira Cruz all the way from Portugal…A beautiful personal with such a purpose, such a drive and all that with a level of passion you will rarely seeShe is the co-founder, ex-CEO and chairwomen of Sapana, a thriving NGO...
Leverage Your Online Presence Now!

Leverage Your Online Presence Now!

I wanted to share something with you.. Yesterday I met with a very inspiring and knowledgeable person. We talked for hours about our vision of the world and about conscious capitalism.But also on how things could change and how the technological disruption is clearly...