Communicate Your Purpose
If you want to be truly successful and thrive in the online world, then you need to understand how to build a powerful personal brand. Not just a logo but a digital experience that reflects what you stand for in this world, what you represent and believe in. How can you translate the essence of who you are into your business – and everything you put out into the world? It’s not about what you’re doing but your values, your gifts and the stories you have to share.
We are way beyond the point in time where people only buy information, products or services:
- People buy experiences
- People buy based on who you are
- People buy based on the stories you share
- And people buy based on who they want to become, on what inspires them
Become the only & obvious choice.
In today’s ever changing world which we have not been prepared for, our collaboration is a partnership with you in a thought-provoking and creative process that inspires you to maximise you personal and professional potential. We focus on setting goals, creating outcomes and managing personal change.
- Personal & Business Brand Alignment Strategy
We design and develop a strategy that leverages the influence of you as an influencer. As a result, you followers become the brand ambassadors of your shared purpose.
- Rebranding Strategy
We develop a plan to help you change careers, break into a new industry, or make a transition from employee to entrepreneur.
- Target Audience
We develop an in-depth understanding of your avatar, your offer, how you’re messaging them and understanding if there is alignment between your offer and your avatar.
- Social Media Strategy
We develop a strategic social media plan, starting with selecting the right social platforms to help you share your expertise, minimize risk and control the conversation.
- Visual Content Strategy
We assist you in developing a style that resonates who you are as confident and professional to your audience through creative business and lifestyle photography for your website, digitals and print marketing materials.
We intuitively know how to capture the real you by creating a brand with photographs that show what it feels like to work with you. We will tap into what you want to achieve and capture authentic images allowing you to inspire trust for your future clients.
We harness the power of video to make a huge difference to your business by communicating with motion your authentic message and sharing your purpose with meaning.
- Logo Design
Creative logos that represent your brand’s uniqueness and effectively communicates your brand story to your target audience.
- Website Design
Expose who you are, what you do, what you are looking for and much more through a personal website. This will allow you to create your personal online synergy point which will serve as a reference point when it comes to your online identity.
- Marketing Material Design
Spread the word and increase your brand awareness through additional visibility assets such as business cards, portofolio, project presentations, flyers, posters and more.
- Social Media Management
We help your business grow brand awareness, with unique digital ads creation to connect with your audience and increase website traffic .
Explorer of potentials acting as a catalyst, we help you find meaning and accompany you in your purpose discovery by supporting your ideas and projects. Maybe you know very well what you want but you simply need to transform that intuition into actions or maybe you just have not given yourself the permission to start.
Make your ideas a reality.
You are the expert of your life and you are resourceful and capable of achieving great things.
We are also coaches and are currently in the process of achieving the ICF Professional certification. This will allow us to accompany your in your process of personal branding with a coaching attitude. As coaches we will dig deeper in the meaning you want to bring through your branding. This certification is the guarantee stamp of quality and effectiveness. Thanks to this certification, you will benefit for the best tools available making sure you discover your purpose.
Long Term Focus
Digitalisation has made the world increasingly more interconnected. Your online presence has the ability to reach audiences all over the world and when managed successfully can extend your brand’s awareness and increase your business’ profitability. Our services are designed specifically for employees, entrepreneurs, coaches, and talents.
Frequently asked questions
What is personal branding?
How can you determine if building your Personal Brand can help you?
- Grow your network
- When you have a strong brand you will notice that people want to know you and help out any way they can. Your personal brand works like a magnet and it attracts like minded people which can be very useful for your business or career, just like you can be useful to them. Networking is all about karma, help others and they will help you
- Attract Opportunities
- As a result of your expanded network and you having a strong presence online, not only will people help you but some will actually have relevant opportunities for you.
- Establish Credibility
- Your personal brand is your unique promise of value and as long as you add this value to others on a consistent basis, you are gaining trust and credibility. This trust will be your best and cheapest promotional activity, as word travels fast when you do great work. Let your customers be your fans and become your brand ambassadors.
- A magnetic brand will ensure that you keep busy. You and your services will always be in demand, as long as you live up to your personal brand.
How can you determine if personal branding is right for you?
Summarising what you would expect to accomplish could be a good way to evaluate if personal branding could help you. Our partnership can be a useful tool for developing a strategy for how to achieve that outcome with greater ease.
Ask yourself whether you are ready to devote the time and the energy to making real changes. If the answer is yes, then personal branding may be a beneficial way to grow and develop.
Why should you build your Personal Brand?
How can I start building my Personal Brand?
How is personal branding delivered?
It typically begins with a free consultation meeting to assess the individual’s current opportunities and challenges, define the scope of the collaboration, identify priorities for action and establish specific desired outcomes.
Subsequent sessions may be conducted in person or over skype. Between scheduled sessions, you may be asked to complete specific actions that support your future achievements. We may provide additional resources in the form of relevant articles, checklists, assessments or models to support the you reflections and actions.
- Assessments: Depending upon your needs and circumstances. Assessments provide objective information that can enhance self-awareness, as well as awareness of others.
- Concepts, models and principles: A variety of concepts, models and principles may be incorporated into the conversation to increase self-awareness and awareness of others, foster shifts in perspective, promote fresh insights, provide new frameworks for looking at opportunities and challenges, and energise and inspire forward actions.
What do we ask from you?
Additionally, clients should:
- Focus on one’s self, the tough questions, the hard truths and one’s success.
- Listen to one’s intuition, assumptions, judgments, and to the way one sounds when one speaks.
- Leverage personal strengths and overcome limitations to develop a winning style.
- Have the courage to reach for more.