Today, WE ARE estimating that
87% of PEOPLE are not fulfilLed at WORK.

Let me help you earn a living with purpose

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YOU WANT to do work that matters to you


Are you a freshly graduated student or a young working professional looking out for business orientation and work that matters to you ? Do you wonder how to find meaning in your life and feel fulfilled professionally? Do you dream to be free but feel overwhelmed by all the possible options, employment, entrepreneurship, side-hustle, freelancing, online business, multi-level marketing, influencing marketing,…?

We have designed an online course that provides you with all the keys to help you earn a living with meaning by redefining what success means to you and by discovering your purpose.

Don’t get trapped by today’s society…

We live in a world thats makes it very easy to compare ourselves to others. But doing so could make us feel bad about our failures, as compared to the relative success of our friends.

Social Media  is responsible for much of the confusion about our definition of success. We ‘re addicted to checking in to see what others are thinking, doing and achieving.

Linkedin  notifies us when someone has landed a new job. From this perspective – which is all about about Power, Status and Money, it’s hard to develop our own definition of success and define what matters to us in life.

Define what success means to you

While the system that exists today is indeed broken, there is reason to hang on to hope and positivity. You don’t need to settle for a life that you’re not prepared to live without fulfilment. You’re free to choose a meaningful alternative instead, one with purpose and it starts with defining what success means to you.

Lauren Goffinon

“My Mission is to help you discover the professional life you’re meant to have & how to share your purpose with the world to build a community around it.

I am Laurent Goffinon. At 25, I quit my corporate job, took a one way ticket to Asia and promised myself to never come back until I had found what I wanted to do with my life and how I would get there. Today I am the founder of YOR, a lifestyle facilitator. As a socially driven concept, YOR is looking to help tackle a number of societal issues currently faced by today’s generation.

About Me

Free Ebook - Dare to Read, You're not alone!

All over the world people are waking up to a new kind of consciousness and re-defining what a career path really means. Collars and ties, and the corporate world no longer hold the same fascination for all of us. If you are hungry for a life of your own design, and a path of your own choosing, this is the book for you.

Your FUTURE depends on


Your Own Definition of Success


Your Understanding About Yourself




How You Present Yourself


Use Story Telling to Amplify Your Brand

Use Story Telling to Amplify Your Brand

In today’s context in which everyone is seeking for more engagement one of the biggest challenge for businesses is to ensure that their employees are engagedmeaning they know, they feel, they remember and share your company’s overall strategy, vision and find meaning...

You Need Brand Ambassadors, Now More than Ever

You Need Brand Ambassadors, Now More than Ever

I read a lot about marketing and I can’t stop noticing how much brand ambassador strategies are going mainstream. more and more companies become eager to make use of the power of referrals They see it as a way to possibly grow their brand awareness, employer branding,...

Your Personal Branding Starts with A Simple Vision

Your Personal Branding Starts with A Simple Vision

Why don’t you need to sell anything to be in business and have an impactYou just need the vision and the idea….I get asked a lot: Hey Laurent, what do you actually sell, what is your product, what is your solution…Well let me just answer by telling you that the people...

Define success on your own terms, achieve it by your own rules, and build a life you’re proud to live.